For buying and merchandising teams

Buys you can defend, style by style and size by size.

Buyers commit the season's money months before it sells. SeasonTail shows what each buy is likely to sell, and what it is likely to leave behind, before the order is placed.

Your season today.

  1. Depth decided by feel

    Too shallow and a winner sells out early; too deep and it leads the markdown.

  2. New styles with no history

    First buys are a guess, and the guess is usually the same mix as last year.

  3. Supplier conversations without evidence

    Asking a supplier to change pack ratios is hard without numbers by store.

Part of one season.

Every product reads from the same model of demand, so your team's decisions line up with everyone else's.

  1. 1 · Data

    Your season, in one place

    Sales, stock, products, stores and supplier pack rules from the systems you already run, cleaned and joined by store, style and size.

    • Sales and stock
    • Products and stores
    • Supplier packs
  2. 2 · Season model

    One model of demand

    Demand by store, size and week, including the sales lost when a size was missing. Every decision reads from it.

    • Store-level demand
    • Lost sales
    • Size curves
  3. 3 · Decisions

    Five decisions, one season

    From the first forecast to the last markdown. Use all five, or start with the one you need.

    1. 1Forecast and plan
    2. 2Assort and buy
    3. 3Size and pack
    4. 4Allocate and replenish
    5. 5Price and promote

Every week, what sold and what didn't goes back into the model. The next decision starts from what just happened.

Keep your stack. Add one decision.

You don't have to replace a system to start. Pick the decision that costs you most, often size and pack, where the tail is easiest to see. Each one you add reads from the same season model, so it starts with everything the last one learned.

See how it fits together
Works with what you run
Exports from your merchandising, ERP and allocation systems are enough to start. Decisions go back in the formats those systems already take.
Planners stay in charge
Every recommendation shows its reasons. Planners adjust and approve, and nothing leaves until they do.
Your data stays yours
It is used to plan your season, and never shown to another retailer.

See your own season in SeasonTail.

Bring one category's sales and stock. We'll show you where its tail is today.